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PR Agency Heads Meet At Annual Leadership Program

Approximately 40 people, including many senior-level communicators, joined to honor Bill Oliver, former senior vice president of public affairs at AT&T, and his recent induction into the National Capital Chapter Hall of Fame. The program was hosted by PRSA-NCC and DCI Group at the Westin Georgetown.

In his remarks, Oliver said that communicators must adopt an analytical, rather than intuitive, approach as a fundamental way of doing business. He said “big data” eats everything in its path. In short, he said “don’t wing it.”

Attendees at the event, held on Oct. 23, included Kris Balderston, general manager of FleishmanHillard’s D.C. office; Larry Rosenfeld, CEO of Sage Communications; Marc Hausman, president/CEO of Strategic Communications Group; and Lynne Doner Lotenberg, Hager Sharp's interim president, and Debra Silimeo, the firm's executive vice president.  The event also had representatives from some of the area's other large PR firms and was the fourth annual event created exclusively for senior-level agency professionals. For attendees, the evening event was a chance to mix-and-mingle in a social setting.

This story originally appeared in the Capitol Communicator and was included in its weekly update distributed to thousands of communicators in the mid-Atlantic. It can be found here.

Photo by Liz Roll Photography. More photos available at

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