Strategies & Tactics is PRSA’s all-new monthly, a fresh-looking, modern newspaper with bigger, bolder images along with a high-quality, heavier paper stock. The publication — highlighting the strategic and the tactical aspects of the profession — features hands-on, how-to articles and magazine-style pieces in a more multifaceted visual package. Strategies & Tactics will help you stay up-to-date with the latest news, best practices and information about everything from crisis communications to social media to reputation management. The monthly newspaper also provides feature-length commentary on the strategic importance of public relations as well as case studies and views on changing concepts in communications. Our goal is to provide lifelong learning to help you improve your job skills, stay competitive and advance your career.
Updated: 16 min 26 sec ago
A Revamped Website; PRSSA in Puerto Rico
In Brief: Marketing the Impossible Burger; Changing the Traditional Résumé
Emoji Use Takes Off in the Workplace
Bob Woodward on the Importance of Investigative Journalism
7 Tips for Working With a 'Tornado Boss'
Nick Goebel on Leading PRSSA and Launching a PR Career
Counting Down to San Diego
Journalist Laura Ling on the Power of Storytelling
Treating Every Client Like They?re Your Only One
Facing the Facing the Music: 7 Rules for Presenting on Tough Topics
Culture Shock: The Role of Communications in the Workplace Environment
Ken Makovsky on the Passion of Public Relations
Frank X. Shaw on Diversity, Disruption and 10 Years at Microsoft
Making Sound Ethical Decisions Every Day
Inside Story: How Technology Strengthens Company Cultures
PRSA Accepting Applications for Chapter Diversity and Inclusion Award
Announcing the 2020 Board Slate; Welcoming a New Class of Fellows
In Brief: VR Tech at Walmart; Brands on 'Stranger Things'
How Top Brands Are Helping the U.S. Women?s Soccer Team Fight for Equal Pay
House of Style: Q-and-A With the AP Stylebook?s Editor